Michael J. Accavitti

Vice President – Automobile Marketing American Honda Motor Co., Inc.

As vice president of Automobile Marketing for American Honda Motor Co., Inc., Michael Accavitti is responsible for the marketing of both the Honda and Acura automobile brands.  In this role, he oversees advertising, corporate and diversity marketing, automobile public relations, including product launches, auto shows and motorsports public relations, and marketing communications, including digital marketing, among other responsibilities.

Prior to joining American Honda, Accavitti served as Executive Automotive Advisor for Cisco Systems in San Jose, Calif., where he developed new business and led innovation in the automotive space for Cisco 's Global Enterprise Theater.

From 1984 until 2009 Accavitti was with the Chrysler Corporation, most recently serving as President and CEO of the Dodge Brand and Lead Marketing Executive for the Chrysler Group. He began his 25-year tenure with Chrysler as an Industrial Engineer and held various positions in engineering, production management, finance, international business development, product and brand planning, marketing, motorsports and street and racing technology.

Accavitti holds a bachelor 's of science degree with a concentration in Industrial Engineering and Management from Western Michigan University, a MBA degree from Wayne State University, and a Juris Doctor from the Detroit College of Law at Michigan State University.